News & Insights
What Are the Best CTV Analytics Platforms?
What Are the Best CTV Analytics Platforms?
Northbeam, Triple Whale, and Haus all measure CTV — but only if your CTV platform integrates natively. Here’s what separates the top-rated options.
What Actually Works for Upper-Funnel Advertising Beyond Meta
Paid social CPMs are climbing and signal loss is real. How performance marketers are moving upper-funnel prospecting budget to streaming TV — and measuring it.
Vibe vs. Simpli.fi: Streaming TV Platform vs. Programmatic DSP
Simpli.fi is a multi-channel programmatic DSP. Vibe.co is built for streaming TV performance. Here's what matters when you're comparing them.
How to Target a Named Account List on Streaming TV
Upload your named account list, match it to streaming households via identity graph, and run CTV ads to decision-makers — here's the exact setup on Vibe.co.
Vibe Completes Its First SOC 2 Type 2 Audit
Vibe is now SOC 2 certified. What our security certification means for enterprise teams putting first-party data into a performance CTV platform.
Case studies
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5.3x ROAS: How Reedsy Turned a Niche Audience Into a CTV Advantage
3.4x Lead Growth in 90 Days: AirOps Turns CTV into a B2B Performance Channel with Vibe.co
234.6% revenue growth in 60 days: Inside TYR's first quarter on Vibe
How Laundry Sauce scaled CTV 4x and doubled its return with Vibe
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Klaviyo x Vibe.co: Turning customer data into measurable TV
Triple Whale brands are turning CTV into measurable growth with Vibe.co
Northbeam x Vibe.co: Measuring incremental return at scale
How WorkMagic + Vibe Unlock MMM and MTA
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